Black Friday funding.

Put your firstrepayment on ice.

Get funded now. Make your first repayment 28 days after your funds arrive.

Apply by25 November23:59 GMT · Completed applications

For eligible new UK customers. Subject to approval.

Check your repayment date

£20k to £1m in working capital

  • No personal guarantee
  • No equity
  • Decisions typically in 24 to 72 hours

How the offer works

Your funds arrive. The 28-day repayment hold begins.

Then it goes on ice.

Fund stock and campaigns. Your first repayment waits.

The 28 days start when your funds arrive, not when you apply.

Stock Purchase orderPaid Supplier depositPaid Bestseller reorderConfirmed Inbound shipmentIn transit Gift set componentsOrdered
Campaigns and fulfilment Peak creativeIn production Paid socialLive Gift guide emailScheduled Pick and pack shiftsBooked Packaging reorderDelivered

Illustrative business activity. Stock, campaign and sales timings vary.

28 days to buy stock, launch campaigns and staff up before your first repayment is due.28 days until your
first repayment.

How it works

Your 28-day repayment hold.

  1. Day 0

    Funds arrive.

    Put your funding to work.

  2. Before
    day 28

    No repayment due.

    Your first repayment stays on ice.

  3. Day 28

    First repayment due.

    28 calendar days after funds arrive, or the next working day.

  4. Afterwards

    Repayments continue.

    Under your agreement.

Days since funds arrive
Day 0Day 7Day 14Day 21Day 28After

Your business

Illustrative. Timing varies by business.
Funds arriveInto your business bank account
Stock and suppliersDeposits, purchase orders, freight
Campaign preparationCreative, paid media, email
TradingTiming depends on your plan

Your first repayment

Recorded in your MCA
On iceNo repayment due
No repayment before day 28
First repayment due28 calendar days after funds arrive
Then, as agreedRepayments under your agreement

Your repayment date

When would your first repayment be due?

Illustrative only. Weekends and bank holidays in England and Wales move repayment to the next working day. Your MCA confirms the dates.

Your first repayment

Choose a funding date to see your first repayment date.
28 days after funds arrive, or next working day

Put it to work

Put the funding
behind your plan.

Stock, campaigns and fulfilment. Ready for peak.

Purchase order01

Stock and suppliersSecure the stock your peak needs.

Funding usePurpose
Bestseller reordersPeak stock
Supplier depositsProduction
Freight & dutyLanded costs
Gift sets, bundles and safety stock
Campaign plan02

Campaigns and advertisingGet creative and media ready for Black Friday.

CreateScheduleLaunch
CreativeShoot & produce
Paid mediaSocial & search
Email & SMS
Gift guides, seeding and sampling
Dispatch capacity03

Fulfilment and operationsPrepare the people, packaging and space.

01Receive

Stock & storage

02Pick & pack

Extra 3PL shifts

03Dispatch

Packaging & inserts

Consumables and returns handling

How we assess your business

Your inventory is part of the decision.

We assess inventory alongside sales, banking and accounting. Read-only connections show stock on hand, sell-through and inbound deliveries.

A selection of our supported platforms.
01Inventory and fulfilmentInventory-led assessmentStock on hand, sell-through and what's inbound, from your warehouseMintsoftLinnworksYour 3PL
02Sales channelsWhat sells, where, and how fastShopifyAmazonTikTok ShopWooCommerceStripe
03BankingCash in and out, day to dayOpen banking
04AccountingMargins, costs and commitmentsXeroQuickBooksSage
Facility size
£20k to £1m
Decision
Typically 24 to 72 hoursFrom a complete application
Cost
One fixed feeShown in your offer before you sign. No compounding.
Repayments
Flexible or fixed repaymentsAn agreed daily sales percentage, or fixed weekly or monthly amounts.
Personal guarantee
None
Equity
NoneYour business stays yours

Black Friday funding

Put your plan
in motion.

Get funded now. Make your first repayment 28 days after your funds arrive.

  1. Tell us about your businessStart online. It's free to apply and you're under no obligation to accept.
  2. Connect your dataSales, banking, accounting and inventory, through a read-only connection.
  3. Get a decisionTypically in 24 to 72 hours. Accept your offer and funds are disbursed. Day 0 starts when they arrive.

Prefer to speak to the team first? Book a call

Questions, answered

When do the 28 days start?

On the day your funds arrive in your business bank account. Not the day you apply, and not Black Friday. Your first repayment is due 28 calendar days after that, or on the next working day if it falls on a weekend or bank holiday in England and Wales.

When would my first repayment be due?

28 calendar days after your funds arrive, or the next working day if that date falls on a weekend or bank holiday in England and Wales. Your first repayment can fall before, on or after Black Friday. Check your repayment date.

What happens after the first repayment?

No repayments or monthly minimum payments are due during the hold. Your merchant cash advance (MCA) agreement will record the promotional repayment arrangements, including the first repayment date and the subsequent repayment schedule. After the hold, repayments follow the structure agreed in your MCA: a percentage of daily sales, subject to an agreed monthly minimum, or fixed weekly or monthly amounts. The hold does not increase your agreed funding fee or total amount repayable.

Who is eligible?

New UK eCommerce customers that sell physical products online, have traded for 12 months or more and turn over £20k or more a month.

Existing customers are excluded. Funding and the promotion are subject to our standard eligibility criteria, underwriting and approval. Your funding offer will confirm whether the promotion applies. This promotion cannot be combined with another offer.

How much funding can I get?

Facilities run from £20k to £1m. We size yours using your sales, banking, accounting and inventory data.

What does it cost, and how do repayments work?

One fixed fee, with no compounding. The 28-day hold adds no cost and does not increase your fee or total amount repayable. It defers your first repayment; it does not reduce or cancel any amount you owe. Your offer shows the fee, the repayment method and the full terms before you sign, so you know the total cost upfront.

When do I need to apply and sign?

Completed applications must be received between 16 October 2026 and 23:59 GMT on 25 November 2026. Your application must include all required information, documents and data connections. Starting an application, submitting an enquiry or booking a call does not qualify.

The final signing deadline is 23:59 GMT on 2 December 2026. This additional five-working-day period allows applications received before the closing deadline to progress through assessment, offer and signing. It is a fixed deadline, not five working days from the date of your offer. Any earlier acceptance deadline stated in your offer also applies.

A completed application does not guarantee approval or an offer before the signing deadline. Further information requested by our underwriting team after the application deadline will not, by itself, disqualify an otherwise completed application received on time.

Funds may arrive after the signing deadline, subject to your MCA and satisfaction of its funding conditions. The hold starts when your funds arrive.

What counts as a completed application?

Your application must be fully submitted, with all required information, documents and data connections in place so we can underwrite it and make an offer or decline. Starting an application or booking a call is not enough.

If those requirements are met before the deadline, further information requested by our underwriting team afterwards will not, by itself, disqualify your application.

How do I apply?

Start online, connect your data through a read-only connection, and we'll come back with a decision, typically within 24 to 72 hours. Prefer to talk first? Book a call.

Do I need a personal guarantee or to give up equity?

No. There's no personal guarantee and we take no equity.

Then, the thaw

First repayment due.

After your first repayment, repayments continue under your agreement.

Black Friday funding.

Put your firstrepayment on ice.

Get funded now. Make your first repayment 28 days after your funds arrive.

Complete your application before Black Friday
00days
00hours
00minutes
00seconds

Applications close 25 November 2026 at 23:59 GMT.

Prefer to speak to the team first? Book a call

For eligible new UK customers. Subject to approval.